Eighth & Main

Dual display touch screen application for Eighth & Main, a Class-A office and retail building at the corner of 8th & Main Streets in downtown Boise, ID.

01

BACKGROUND

Eighth & Main is an 18 story, 390,000 SF, Class-A office and retail building at the corner of 8th & Main Streets in downtown Boise, Idaho. It is one of the most modern business centers in the Gardner Company portfolio.

The first two floors are designed for businesses with upscale restaurants and gathering places. Retail tenants include: Ruth's Chris Steakhouse, Flatbread Pizza Company, On the Fly Deli, and Zenergy Health Club. Major office tenants include: Zions Bank, Holland & Hart, Parsons Behle & Latimer and A10 Capitol. This LEED certified, environmentally conscious designed building was built with recycled and recyclable materials.

02

OVERVIEW

The aptly named building at the corner of 8th Street and Main is the new centerpiece of Boise. As such, it needed to point to the future of the city, in its own way. We were brought in to create a two screen interactive application that will enable its visitors to find information about the tenants and the history of the building.

The two screens are located in the entranceway of the building. The users would interact with this Windows application through the smaller screen in front of them, while the content would be displayed on both screens. The larger screen was mounted on the wall in front of the counter, and in its idle state it displays ads of the building tenants. It was a technical challenge to combine all the media content on a single windows 8.1 app that would simultaneously run on two screens and be presented in a slick and informative way. Needless to say, our team managed to rise to the occasion, and made a world-first in this category of software solutions.


SERVICES

Custom app Development, UI/UX Design, Interaction Design

03

The Outcome

The Gardner company was beyond thrilled with the end result. The building now hosts an interactive experience that cannot be found anywhere else.

This solution provides an easy access to all the info a visitor might need. Further than that, it presents it in a truly beautiful manner that really enriches the experience of any potential client of the building's tenants, and made those tenants more pleased with the environment they resided in. It is a futuristic showpiece that bears a great significance for the city of Boise. To the mutual satisfaction, we continued on to work on other projects with the Gardner Company.

04

CONCLUSION

One of the favorite moments in my career was deploying this amazing app and watching the people play around with it and enjoy it. Experiencing the app in physical space, and seeing the colors and animations on a huge video wall is truly impressive.


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